The In-House Agency Leaders Club

IHALC was created in 2020 by ex-Creative Review Editor Patrick Burgoyne and consultancy WDC as a place to bring together the in-house agency community. Our LinkedIn group includes over 300 leaders of in-house agencies at major brands.

Our mission

We want to provide a space where the in-house community can learn from and inspire each other, share best practice and problems, ask and answer questions. Think of it as a mutual self-help group for in-house creatives.

The In-House Life

Here on Substack, we will be exploring what it means to lead and work in an in-house agency today. We will be publishing interviews, case studies, inspiration and insight pieces alongside news of our free online events and, soon we hope, in-person meet-ups. We want to be the go-to publication for anyone working at an in-house agency.

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More on WDC

WDC helps businesses transform their in-house agency, marketing and creative operations teams to get better quality, more effective work, at less cost and with less pain. Find out more about their work with clients including Specsavers, the BBC and Tesco here